Case studymembership & booking platform
KidMotion Malta
A fast website plus a full membership, credits and booking platform with online payments - so KidMotion takes bookings and payments online, stopped paying monthly booking fees, and owns its data.
The problem
KidMotion Malta previously ran on Facebook and Calendly: bookings depended on a paid third-party tool, payments were handled separately, and the business did not own its customer data.
What was built
- Mobile-first website with clear conversion CTAs
- Member accounts (sign up, log in, password reset) with child profiles
- Custom booking system with time slots and session rosters (replaced Calendly)
- Credits and membership system (buy, spend, manage)
- Online payments and subscriptions via Stripe + self-serve billing portal
- Admin backoffice: bookings, slots, customers, credits, rosters and notes
- Analytics and conversion tracking + automated emails
Results
- Takes bookings and payments online, 24/7
- Removed the monthly Calendly fee
- Better Google visibility and more direct WhatsApp/call leads
- Owns the system, data and customer relationships
Performance proof
Lighthouse/PageSpeed results for kidmotionmalta.com (mobile + desktop).
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